ORGANIC, SPA SERVICES & BEAUTY PRODUCTS that promote wellness and relaxation.
SERVICES
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Branding
Logo
Website
SEO
ABOUT HIMALAYAN SPA
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Himalayan Spa is a luxurious family-owned business located in the heart of downtown Bowmanville. They have an unyielding passion for wellness and believe that taking care of our physical bodies will radiate and nourish the mind and spirit. Himalayan Beauty Spa offers a wide variety of organic spa services as well as a selection of beauty products which range in collections that target different skin and body concerns.
IDEAL CUSTOMERS
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Himalayan Spas' ideal customers are women aged 20-50. They are looking for a relaxing oasis to engage in self-care and healing—they only want the finest organic products and services that target their specific needs.
They value: Quality, natural and ethical products and place emphasis on their appearance.
BUSINESS DESCRIPTORS
Spa - Wellness - Beauty - Organic - Natural
DEEPER MEANING
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I wanted to create in a way that represents the key features of Himalayan Spa. That is, a tranquil oasis for individuals to engage in self-care and indulge in an organic way to take of their body and mind. Reflecting on what the owner told me she wanted, I developed a series of logo designs. The owner, Krystal, then chose which one she liked the best. From there, we confirmed a direction we wanted to take with the logo and made slight revisions throughout the next week or so. Then I started the website, which took roughly three weeks of active communication and meetings. Web design is an ongoing process, so it took a series of revisions to encapsulate everything Krystal wanted while integrating design principles to put her ideas into a user-friendly, purposeful and aesthetically pleasing design.
Overall the business combines subtle typographic styles with digitally illustrated designs that differentiate it from competitors. The brand identity represents the quality of its products and practices and appeals to individuals who need them most.
